After losing to the San Francisco 49ers Sunday, the Detroit Lions are 0-3 and look to be a lock to miss the Super Bowl for the XLIIIth time.
General Motors, another dented Motor City icon, won’t be playing in the big game either come February.
The world’s largest automaker said today that it would take a pass on the world’s biggest advertising venue in yet another move aimed at saving money. GM, an "official sponsor" of the NFL and one of the big game’s biggest advertisers, said it would confine its promotional spending to the considerably less expensive -- and less viewed -- pre- and post-game shows. It looks like GM is waking up and try to focus its promotion more efficiently.
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